"The Lean Startup" discusses a methodology for building and launching successful startups, called the "Lean Startup" approach. The Lean Startup approach is based on the idea of using iterative, data-driven experimentation to validate and refine product ideas, rather than relying on traditional business planning methods.
The book offers a framework for building and launching successful startups using the Lean Startup approach, including how to identify and validate a business model, how to build and test a minimal viable product, and how to measure and analyse customer feedback. The book also discusses the importance of agility and adaptability in the startup process and how to foster a culture of continuous innovation.
Overall, this book is a valuable resource for anyone looking to build and launch a successful startup using the Lean Startup approach.